The Apollo alternative that gets your reps to 15+ human connects an hour.
We know who'll pick up and when, then give you the whole platform to help your team book more meetings.
Keep your Apollo subscription, run both, or start with a 200-lead proof of concept. No per-seat fees, no seat minimums, no multi-year contracts.
One platform, from who picks up. to booked meeting.
Know who'll pick up
Before your reps dial, we work out who answers, and when. No dead numbers.
The platform guides your rep
Dial, connect, coach and log to your CRM, in one place. 15+ human connects an hour.
Connects become meetings
More live connects an hour is how your team books more meetings.
Trusted by B2B Brands:
Sentrama versus Apollo.
Apollo is an email-led platform with a dialer add-on. Sentrama is a calling platform where the leads, the dialer and the coaching arrive together.
| Category | ||
|---|---|---|
| Leads/data included | ||
| Pickup-propensity queue | ||
| AI-screener pre-dial removal | ||
| Parallel dialer | ||
| Voicemail auto-skip | ||
| Caller-ID rotation | ||
| Coaching | ||
| CRM + reporting | ||
| Pricing model |
* Estimated. Competitor details from public documentation and third-party analyses, July 2026.
The phone got harder.
The reason to switch isn't the invoice, it's the outcome. A better dialer only matters if more humans pick up. That's the number we optimise.
- Cold-call connect rates
- 4.82% → 2.3%Cold-call connect ratesHalved in one year
- Screens unknown callers
- iOS 26Screens unknown callersOn by default
- Of brand-new numbers
- 32%Of brand-new numbersPre-flagged as spam
Book the most amount of sales meetings by speaking to as many humans as possible.
15+ human connects per rep-hour.
Some teams convert that into up to 6 booked meetings an hour.
A connect means a live human answering your rep. Not a voicemail, not a machine. Counted per rep, per hour, on a dashboard you can watch during the demo.
“Sentrama has become our go to strategic partner”
“Approachable, easy to work with, and always deliver on commitments.”
“Great meetings. It's incredibly rare for results to soar this high above expectations”
“The calibre of your callers…and the success rate…. was more than what our team would've done”
“The volume of sales meetings that were booked... they far exceeded the target, and they were good quality meetings.”
“Lots of the appointments we've had have been really positive and have led to further conversations and proposals going out.”
“Sentrama has become our go to strategic partner”
“Approachable, easy to work with, and always deliver on commitments.”
“Great meetings. It's incredibly rare for results to soar this high above expectations”
“The calibre of your callers…and the success rate…. was more than what our team would've done”
“The volume of sales meetings that were booked... they far exceeded the target, and they were good quality meetings.”
“Lots of the appointments we've had have been really positive and have led to further conversations and proposals going out.”
“We've getting to the right people at the right times and we've been able to have the right level of conversation and it we haven't gone in cold”
“the quality of the appointments was something I was prepared to be disappointed with... but no I every single appointment that I've joined there's been a real interest in what we do”
“we really enjoy working with Sentrama....for me one of the things that's really struck me is the professionalism, from the team and as a service, we found it to be very thorough and then that genuine sort of care and motivation really comes through”
“The meetings that you delivered have all been really high quality… I think that's always one of the fears when you work with a Agency and that you know meetings could be just booked just to hit a certain number but that definitely hasn't been the case”
“We used Sentrama for a 3 month period and seen good quality meetings booked which met or exceeded their contractual obligations, some of which have progressed into our pipeline. The team are great to work with and strive to learn/adapt to any feedback we gave them during the time we worked together.”
“It's been really great working with the Sentrama team. From my initial conversations with Robbie, discussing what we're looking to achieve, to working with Ben and the SDRs, it's been a very smooth process. In fact they have overdelivered what we forecast for the PoC, so we're very happy. The key is constant communication both ways, which Sentrama do really well. I'd recommend them to any business looking for quality outbound outreach.”
“We've getting to the right people at the right times and we've been able to have the right level of conversation and it we haven't gone in cold”
“the quality of the appointments was something I was prepared to be disappointed with... but no I every single appointment that I've joined there's been a real interest in what we do”
“we really enjoy working with Sentrama....for me one of the things that's really struck me is the professionalism, from the team and as a service, we found it to be very thorough and then that genuine sort of care and motivation really comes through”
“The meetings that you delivered have all been really high quality… I think that's always one of the fears when you work with a Agency and that you know meetings could be just booked just to hit a certain number but that definitely hasn't been the case”
“We used Sentrama for a 3 month period and seen good quality meetings booked which met or exceeded their contractual obligations, some of which have progressed into our pipeline. The team are great to work with and strive to learn/adapt to any feedback we gave them during the time we worked together.”
“It's been really great working with the Sentrama team. From my initial conversations with Robbie, discussing what we're looking to achieve, to working with Ben and the SDRs, it's been a very smooth process. In fact they have overdelivered what we forecast for the PoC, so we're very happy. The key is constant communication both ways, which Sentrama do really well. I'd recommend them to any business looking for quality outbound outreach.”
What the calling channel actually costs on Apollo.
Apollo publishes seat prices, which is to its credit: Free, Basic $49, Professional $79 and Organization $119 per user a month on annual billing, monthly billing roughly 20% more. The full bill for a calling team takes more reading. A 5-rep team on Professional annual pays roughly $395 a month in seats plus $119 a month for the dialer add-on, about $514 a month (around $6,170 a year) before credit overages, dialer minutes and data top-ups. Third-party analyses put realistic all-in cost for calling-heavy teams at $150 to $400 per user per month (Salesmotion, Jun 2026; SalesHandy, Mar 2026).
Seat prices published on apollo.io/pricing; dialer add-on on apollo.io/product/dialer. Prices checked 5 July 2026. Spotted a change? Tell us and we will correct it.
Apollo sells the pieces. You still assemble the machine.
Seats, credits, a bolt-on dialer, and the one number that books meetings stays unowned. Sentrama runs the whole chain and points everything at the number below.
Our platform optimises one number
A connect means a live human answering your rep. Counted on a dashboard you will watch during the demo.
You don't have to rip anything out.
Leaving Apollo doesn't mean a hard cutover. Keep the subscription, run us alongside it, or test the whole system on a fixed-price proof of concept. Nothing you've paid for is wasted.
Bring the exports, keep the subscription
Keep Apollo for email-led outbound and bring the exports you already pay for. We run them through any step of our pipeline, qualification, reachability scoring, pickup validation, priced per record, with full platform access included with the work.
Dial one queue, side by side
Run Sentrama on the calling channel while Apollo handles email, on the same market. The dashboard shows the connects and meetings from each, so you decide with the numbers, not a hunch.
The 200-lead proof of concept
200 leads for £700 / $900, full platform access, two dial seats included. Fixed price, no per-seat fees, no lock-in. Watch your reps hit 15+ connects an hour before you cancel a thing.
Pricing, on the page
You never pay for the software.
Tell us where you're starting from.
Proof of concept
200 Sentrama leads. Unlocks our whole platform. Maximise meetings booked.
- Two dial seats included
- Dialer
- CRM
- Coaching
- AI insights
- Onboarding
You can buy the steps of our proprietary data process that your Apollo data needs. Book your demo now so our sales team can tell you exactly what you need.
Pricing for each step of the process
| Step | Credits | Per record |
|---|---|---|
| EmailVerified business email on the record | 1 | £0.04 / $0.05 |
| Phone numberDirect mobile sourced and line-type checked | 10 | £0.38 / $0.50 |
| QualificationICP fit scored against your targeting | 5 | £0.19 / $0.25 |
| ReachabilityValidated to pick up: propensity scored, screeners stripped | 60 | £2.26 / $3.00 |
| Reason to callResearched opener: the why-now on every record | 24 | £0.91 / $1.20 |
And the platform
£750/month of spend unlocks our full platform, free.
It doesn't matter that you already own the data and a platform. We'll make your investment start producing results for as little more money as possible.
- Two dial seats included
- Dialer
- CRM
- Coaching
- AI insights
- Onboarding
No per-seat fees, no seat minimums, no multi-year contracts. The full platform is free when you buy our data.
A model picks the calls.A human makes them.
Every word your prospects hear comes from your reps, in their own voice. AI call screeners are identified and stripped before your rep ever dials, they never make the list. Dialing is designed around TCPA (US) and PECR (UK) from the start.
Why calling teams leave.
Apollo is a strong email-led platform. But teams doing high-volume cold calling as the primary channel hit the same walls. Recurring themes in public reviews, 2024 to 2026. Paraphrased, not quoted.
The dialer is an add-on, not a seat
The parallel dialer lives in the team-level Advanced Dialer add-on at $149/mo ($119/mo annual), on top of every seat, with dialer minutes billed per second. Calling-heavy teams pay for the same phone twice.
Seen across apollo.io/product/dialer, fetched 5 Jul 2026
Credits burn, then vanish
Monthly mobile and export credits run out faster than expected, don't roll over, and the fix on offer is always a higher tier or paid top-ups at $0.20 a credit with a $50 minimum.
Seen across Reddit, G2 reviews; Salesmotion (Jun 2026), SalesHandy (Mar 2026)
Numbers get flagged as spam
Dialer numbers get flagged 'Spam Likely' after sustained high-volume calling, tanking pickup rates. Apollo's own documentation advises manually getting a new number, and the reputation problem stays yours.
Seen across Reddit; third-party dialer reviews citing Apollo's help docs
Billing and cancellation disputes
Charges without clear notice, auto-renewal surprises and a reported 60-day pre-renewal cancellation window: the main driver of a roughly 2.9/5 Trustpilot score, against a 4.7/5 on G2.
Seen across Trustpilot reviews of apollo.io
Data accuracy drifts
Stale contacts and email bounce rates users peg anywhere from 15 to 35% depending on geography and industry, with accuracy complaints rising through 2025.
Seen across G2 reviews, Reddit, 2026 review roundups
Slow, ticket-only support
Lower tiers report long response times and unresolved issues, with no faster channel available without upgrading.
Seen across Trustpilot, G2 reviews
In fairness, Apollo genuinely wins on breadth per dollar: a 230M-contact database, email sequencing, enrichment and light CRM in one subscription from $49 a seat. If your outbound is primarily email-led and calling is a secondary channel at modest volume, stay on Apollo. It is the teams running high-volume cold calling as the primary channel who feel the add-on dialer fees, the mobile-credit rationing and the spam-flagged numbers, and those are the teams we are built for.
You didn't search for an alternative by accident.
You are already looking for a way off Apollo. See the platform on your own list, or start with a 200-lead proof of concept, and watch your reps hit 15+ human connects an hour.
No sales deck. A straight product walkthrough.
See the Apollo alternative on your own list
See the platform on your target market. Bring your Apollo exports if you have them, and compare side by side.
- See exactly how the platform gets reps to 15+ human connects an hour
- Your exact per-lead and per-action prices, sized to your market.
- No per-seat fees, no seat minimums, no multi-year contracts
The questions Apollo switchers ask.
- What's the best Apollo alternative for high-volume cold calling?
- If calling is your primary channel, Sentrama is built for it end to end: pickup-scored leads included, a parallel dialer with voicemail auto-skip, AI screeners stripped before a rep ever dials, and caller IDs retired and replaced automatically as they degrade. Teams run 15+ human connects an hour on our leads. There is no separate dialer add-on and no expiring mobile credits.
- Do I have to cancel Apollo to switch to Sentrama?
- No. Keep your Apollo subscription and bring the exports you already pay for. We run them through any step of our pipeline, priced per record, with full platform access included with the work. Many teams run both during the 200-lead proof of concept: Apollo for email-led outbound, Sentrama for the calling channel, side by side on the same market, and decide with the numbers in front of them.
- How is Sentrama's pricing different from Apollo's?
- Apollo charges per seat, with monthly credit allowances on top, the parallel dialer sold as a team-level add-on, and dialer minutes billed per second. Sentrama charges per record: you buy leads or individual pipeline steps pay-as-you-go, and the platform, dialer, coaching, CRM and reporting come with the work. You never pay for the software. No per-seat fees, no seat minimums, no multi-year contracts.
- Will I lose my data and history if I move off Apollo?
- No. We import your Apollo exports and dispositions, score every record for pickup, strip AI screeners, and blend them into one clean, AI-ordered queue. Nothing you've already paid for is wasted, and your reps dial from day one.
- Does Sentrama fix the spam-flagged number problem?
- Yes. Sentrama watches every caller ID's connect rate, retires a number the moment its pickup rate degrades and rotates in a healthy replacement automatically, with pacing designed for TCPA and PECR compliance. Your reps never dial from a burned number and never have to swap one manually.
- Where does Sentrama's data come from, and is it GDPR and TPS compliant?
- We source and verify B2B contact data ourselves, score every record for pickup likelihood, and strip AI screeners before a rep ever dials. UK numbers are screened against the TPS before any dial, and processing is designed for GDPR and PECR compliance.
Apollo is a trademark of its respective owner. Sentrama is not affiliated with or endorsed by Apollo. Comparison information is drawn from public sources as of 5 July 2026 and may change; contact us for corrections.