The Challenge.

With growing demand across Europe, Smartsheet needed to accelerate outbound activity in two high-priority regions. Internal teams were focused on closing late-stage deals, and lacked the time or headcount to build pipeline at the top of the funnel.

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• Needed predictable meeting volume to support sales targets

• Wanted highly-aligned messaging and brand representation

• Had tried outbound before — but struggled with quality and consistency

• Required a partner who could hit the ground running and scale

Our Solution.

Sentrama launched a dedicated outbound programme across the UK and Nordics:

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• Deep onboarding to capture Smartsheet’s value proposition and tone

• ICP-matched outreach campaigns across email, phone, and LinkedIn

• Senior SDRs trained on regional nuances and buying personas

• Weekly reporting on meeting volume, quality, and pipeline impact